REALNYX® — Brand Guidelines

Branding Identity

The REALNYX® brand identity stands for minimalism, clarity and timeless elegance. Its visual language is built on a pure black and white core, expressing strength, trust and refined sophistication across every platform.

IdentityREALNYX® Franchise Systems
Palette & Marks

Colour palette & logo variations

To enrich the monochrome foundation, REALNYX introduces curated accent palettes of soft beige, sand hues and natural sand-green tones — applied with restraint to preserve a clean and premium balance.

Monochrome
Monochrome
Soft beige
Soft beige
Sand
Sand
Sand-green
Sand-green
The REALNYX visual identity is primarily built around black and white. Beige and green tones serve as elegant accent colours and may be used together or independently.

The REALNYX® mark is available in three ready-to-use forms — horizontal, stacked and icon-only — each in positive and reverse versions.

Horizontal lockup
Horizontal lockup
Horizontal lockup
Stacked lockup
Stacked lockup
Stacked lockup
Icon mark
Icon mark
Icon mark
Typography

Type style

REALNYX uses Inter and Manrope. Classic, regular weights form the foundation of our typography and keep communication clean, calm and highly legible. Bolder weights may be used selectively for emphasis, while the classic style should always remain dominant.

Inter
AaAa

Primary typeface for clear text, navigation and digital interfaces.

Manrope
AaAa

Complementary typeface for distinctive headlines and selected brand messages.

Classic first. Bold only for emphasis.
In the field

Brand applications

REALNYX's visual identity comes to life across physical and digital environments — from the office floor to the street, from the desk to the screen.

Business Cards & Stationery
01 / Stationery

Business Cards & Stationery

Minimalist black-and-white design with beige accents, carried consistently across cards, letterheads and internal print.

Office Signage
02 / Environment

Office Signage

Strong monochrome branding built for a bold, modern presence in every branch and franchise location.

Vehicle Branding
03 / Mobility

Vehicle Branding

Elegant, high-contrast black and white applications designed for maximum visibility on the road.

Website & Social Media
04 / Digital

Website & Social Media

Consistent minimal design across platforms, including social media grids and professional web layouts.

REALNYX®

One mark. One rule at a time. Every application of the REALNYX identity is built to be unmistakably ours — minimal, precise and quietly confident.